The rebranded food festival 2021 will hold in Lagos on the 12th of December, 2021. This was announced by the Lagos state government. The festival aims to stimulate local and foreign investor interest in the food business.
The Commissioner for Agriculture, Ms. Abisola Olusanya announced during a news briefing, on Wednesday, in Lagos, to launch the program with the theme “A Taste of Lagos”.
Olusanya said that the 2021 Lagos Food Festival will take place at the Muri Okunola Park Victoria Island, Lagos, with a projection of over 3,000 guests to attend a total sales of over #15 million to be made by participating farmers, fishermen, and processed Seafood.
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She said that the rebranded food festival will showcase the various food offerings of the diverse social-cultural groupings in the state, to local and international markets.
According to the commissioner, the Lagos food festival is an offshoot of the erstwhile annual Seafood festival at which the state celebrated its varieties of Seafood, spiced up with other exciting features.
“We have taken into cognisance other value chains where the state has a comparative and competitive advantage.
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“The Lagos food festival will help to stimulate investor interest in the food business, create direct and indirect jobs for value chain actors and artisans while developing networks and linkages amongst stakeholders
Olusanya said the festival will create 150 direct and indirect jobs as a result of increased marketing opportunities, technical set up of the venue, technicians operating equipment, and other hands which will provide support services.
She also said that about 500 induced business links will be created following the festivals to supply fresh and processed Seafood.
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The commissioner noted that there will be showcasing of a wide array of fresh products, dry food, ready-to-eat consumables and drinks, confectionery, pastries, organic groceries, in addition, meat, poultry, and seafood.
“The forthcoming Lagos food festival is a follow-up on the success story achieved by the implementation of five editions of the erstwhile Lagos Seafood Festival, held between 2012 and 2020.
“A total of 5,130 visitors participated in previous editions, with over 1,320 fish farmers and fishermen, which consisted of 900 fish processors and 64 seafood vendors at the events.
“A total of N32,984,000 was realized as a volume of transactions during the five editions.
“Although, Lagos is a major player in the fisheries value chain, cognisance is being taken of the other agricultural value chains where the state has a strong comparative and competitive advantage.
“Hence, the rebranding of the Lagos seafood festival to the Lagos food festival.
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“The objectives of the festival are to showcase Lagos food potentials to local and international markets; to stimulate investors’ interest in the food business; and also to develop a network and linkages among stakeholders.
“It is to exchange information on products and services available in the global market as well as create direct and indirect jobs for the value chain actors and artisans engaged to set up activities at the festival.
“The festival will also facilitate the linkage of various agricultural supply chains to a market of Lagos food enthusiasts.
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“It is, therefore, envisaged that synergistic relationships for the overall development of the food subsector will be initiated with fishermen, farmers, and vendors for the regular supply of fish and fisheries products during and after the festival,” she said.
Olusanya stated that apart from the wide array and showcasing of food products, there will also be culinary experiences such as food tastings, cooking masterclasses with renowned chefs, outdoor grills, and thrilling entertainment.
The commissioner assured that the festival will be exciting, enlightening, and entertaining and that it will leave a long-lasting impression in the minds of visitors and participants.
She said the event is open to the general public to attend. Parent and their children can attend to enjoy entertainment, the biggest fish auction, Seafood pavilion, Musical performances, games corner, culinary competitions with celebrity chefs as well as cooking competitions by family among others.
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